2025 Shortlist:
Judges' Choice and Innovation of the Year
We are delighted to unveil the shortlist for this year's Judges' Choice category and our Innovation of the Year category.
These two special awards are selected directly by our expert judges. The products that are considered for a Judges' Choice award are selected and put forward by our judges, and then our panel puts together a shortlist of their favourite products.
The Innovation of the Year Award celebrates products that demonstrated exceptional creativity and originality, as identified by the judges throughout the judging process.
The Innovation of the Year award is sponsored by
The winners of these two awards will be revealed at our awards event on Wednesday 12 November at Hilton Bankside, London.
Congratulations to all this year's finalists!
Fibre UP Apple & Elderflower
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Louisa's Honey - Chestnut
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Louisa's Honey - Sweet Chestnut |
Meg Rivers Rich English Fruit Cake
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Wild Hare Beef Bourguignon |
| 555 Amanda Roe Lobster Roll |
| Aldi Specially Selected Place Setting Kit |
| Busy Bees Honey Suppliers Bee Gold |
| Fibre UP Raspberry Lemonade |
| School Yard Kitchen Lemongrass Chilli Sauce |
| Unbeleafable Zesty Baby Leaves |
| Veg Life Taste of the East Scotchee |
| Wild Hare Beef Bourguignon |
| Winnie's Original Sweet Chilli Apple Sauce |
The Innovation of the Year category is sponsored by 